THE PROJECT
For our project with the casual dating platform C-Date, our goal was to enhance brand awareness through a creative and engaging campaign. We produced a TV commercial (TVC) capturing a unique moment with a couple in a fountain, embodying the spontaneous and adventurous essence of C-Date’s community. In parallel, we developed a comprehensive print campaign to complement the TVC. Our involvement focused on the creative production of both the TVC and print materials, crafting messages that resonate with the target audience, while the distribution was handled by other partners. This approach ensured that C-Date’s message was visually compelling and aligned with their branding objectives, contributing significantly to their market presence.